# Advertising Sales Agents

> Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

- Code: 41-3011.00 (O*NET-SOC; SOC 2018 41-3011)
- Family: [Sales](https://foundation.org.ai/occupations#family-41), one of its 23 occupations
- Tasks: 20 tasks (19 core and 1 supplemental)
- Page: https://foundation.org.ai/occupations/41-3011.00
- JSON: https://foundation.org.ai/data/tasks/41-3011.00.json

## What the work is made of

1. Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.  
   Core task · Task 4579 · Rated by 87 people who do the job, August 2018
2. Maintain assigned account bases while developing new accounts.  
   Core task · Task 4581 · Rated by 86 people who do the job, August 2018
3. Provide clients with estimates of the costs of advertising products or services.  
   Core task · Task 4586 · Rated by 87 people who do the job, August 2018
4. Locate and contact potential clients to offer advertising services.  
   Core task · Task 4585 · Rated by 87 people who do the job, August 2018
5. Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.  
   Core task · Task 4580 · Rated by 87 people who do the job, August 2018
6. Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.  
   Core task · Task 4589 · Rated by 87 people who do the job, August 2018
7. Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.  
   Core task · Task 4592 · Rated by 87 people who do the job, August 2018
8. Process all correspondence and paperwork related to accounts.  
   Core task · Task 4582 · Rated by 87 people who do the job, August 2018
9. Draw up contracts for advertising work, and collect payments due.  
   Core task · Task 4584 · Rated by 87 people who do the job, August 2018
10. Deliver advertising or illustration proofs to customers for approval.  
   Core task · Task 4583 · Rated by 87 people who do the job, August 2018
11. Inform customers of available options for advertisement artwork, and provide samples.  
   Core task · Task 4588 · Rated by 87 people who do the job, August 2018
12. Recommend appropriate sizes and formats for advertising, depending on medium used.  
   Core task · Task 4587 · Rated by 87 people who do the job, August 2018
13. Write copy as part of layout.  
   Core task · Task 4594 · Rated by 87 people who do the job, August 2018
14. Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.  
   Core task · Task 4590 · Rated by 87 people who do the job, August 2018
15. Gather all relevant material for bid processes, and coordinate bidding and contract approval.  
   Core task · Task 4596 · Rated by 84 people who do the job, August 2018
16. Consult with company officials, sales departments, and advertising agencies to develop promotional plans.  
   Core task · Task 4591 · Rated by 87 people who do the job, August 2018
17. Identify new advertising markets, and propose products to serve them.  
   Core task · Task 4593 · Rated by 87 people who do the job, August 2018
18. Arrange for commercial taping sessions, and accompany clients to sessions.  
   Core task · Task 4597 · Rated by 86 people who do the job, August 2018
19. Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.  
   Core task · Task 4595 · Rated by 87 people who do the job, August 2018
20. Write sales outlines for use by staff.  
   Supplemental task · Task 4598 · Rated by 87 people who do the job, August 2018

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## Where this comes from

Quoted from O*NET 29.0, U.S. Department of Labor, Employment and Training Administration, under CC BY 4.0: free to copy and reuse, with credit. Nothing on this page is written by the Org.AI Foundation.
