{"c":"27-3043.00","n":"Writers and Authors","d":"Originate and prepare written material, such as scripts, stories, advertisements, and other material.","g":"27","tasks":[{"t":"Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.","core":true,"id":22656,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Vary language and tone of messages based on product and medium.","core":true,"id":22655,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Present drafts and ideas to clients.","core":true,"id":22654,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.","core":true,"id":22653,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.","core":true,"id":22660,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.","core":true,"id":22657,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Conduct research and interviews to determine which of a product's selling features should be promoted.","core":false,"id":22658,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.","core":false,"id":22659,"r":44,"dt":"08/2022","src":"Incumbent"},{"t":"Collaborate with other writers on specific projects.","core":null,"id":22661,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Conduct research to obtain factual information and authentic detail, using sources such as newspaper accounts, diaries, and interviews.","core":null,"id":22662,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising written material.","core":null,"id":22663,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Edit or rewrite existing written material as necessary, and submit written material for approval by supervisor, editor, or publisher.","core":null,"id":22664,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Follow appropriate procedures to get copyrights for completed work.","core":null,"id":22665,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Plan project arrangements or outlines, and organize material accordingly.","core":null,"id":22666,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Prepare works in appropriate format for publication, and send them to publishers or producers.","core":null,"id":22667,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Revise written material to meet personal standards and to satisfy needs of clients, publishers, directors, or producers.","core":null,"id":22668,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Work with staff to develop script, story, or advertising concepts.","core":null,"id":22669,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Write advertising material for use by publication, broadcast, or internet media to promote the sale of goods and services.","core":null,"id":22670,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Write fiction or nonfiction prose, such as short stories, novels, biographies, articles, descriptive or critical analyses, and essays.","core":null,"id":22671,"r":null,"dt":"11/2020","src":"Analyst"},{"t":"Write to customers in their terms and on their level so that the script, story, or advertisement message is more readily received.","core":null,"id":22672,"r":null,"dt":"11/2020","src":"Analyst"}]}